Opus Growth

What Opus Growth MCP server does

Opus Growth MCP server provides a hosted MCP connection for advertising operations across Google Ads, Meta Ads, Microsoft Advertising, TikTok Ads, and LinkedIn Ads. It also brings several Google data sources into the same client connection: Analytics 4, Search Console, Tag Manager, YouTube, and Business Profile.

The connector supports natural-language reporting and actions. For Google Ads, documented capabilities include checking spend, ROAS, conversions, and cost per conversion; auditing account health; identifying search terms with no conversions; creating several campaign types; managing bidding and conversion actions; researching keywords; and reallocating budgets. The README also describes broader operations for the other supported ad platforms, but does not provide their complete tool lists in the supplied material.

How it works

The Opus Growth MCP server is hosted at https://mcp.opus-growth.com/mcp. An MCP-compatible application connects to that URL, after which the user signs in with Google through OAuth. The README describes this as a configuration process that takes about 60 seconds and does not require a Google Cloud project, developer token, or manually supplied API key.

Write operations use a two-step safety flow. The tool first produces a dry-run preview of the proposed change. The change is applied only after the user explicitly approves it. This applies to the documented write tools, including actions such as campaign creation, budget changes, and adding negative keywords.

Setup and configuration

For ChatGPT or Claude, add the connector from the client’s MCP connector settings and paste the hosted URL. For configuration-based clients such as Cursor, the README provides this entry:

{
  "mcpServers": {
    "opus-growth": {
      "url": "https://mcp.opus-growth.com/mcp"
    }
  }
}

After adding the URL, complete Google sign-in. The Opus Growth MCP server is hosted, so there is no local package or terminal command to run for the connector described here.

Tools and capabilities

The Opus Growth MCP server groups tools across these services:

• Google Ads
• Meta Ads, including Facebook and Instagram
• Microsoft Advertising, including Bing
• TikTok Ads
• LinkedIn Ads
• Google Analytics 4
• Google Search Console
• Google Tag Manager
• Google Business Profile
• YouTube

Google Ads examples include performance reporting, account audits, search-term waste analysis, campaign creation for Search, Performance Max, Demand Gen, and App campaigns, bidding and conversion management, keyword research, and campaign budget shifts.

The README also lists a free trial with 75 credits that do not expire, followed by paid Pro, Agency, and Enterprise plans. The supplied material does not define individual credit costs for each tool.

Limitations and notes

This is a hosted service rather than a self-hosted server in the provided setup instructions. Access is tied to Google OAuth sign-in, and the connector’s documented setup does not expose a local authentication or environment-variable configuration. Every write requires a preview and explicit approval; it is not designed for silently applying changes without user confirmation.

The supplied material confirms compatibility with ChatGPT, Claude, any MCP-compatible assistant, and Cursor configuration. It does not provide a complete tool catalog for every supported platform, so platform-specific operations beyond the listed Google Ads examples should be verified in the full catalog before implementation.