Seo Audit vs AI Seo MCP
A side-by-side look at the Seo Audit and AI Seo MCP MCP servers: transport, auth, tools, quality signals, and the config to install either one in Claude, Cursor, Windsurf or VS Code.
Verdict: choose Seo Audit for marketing work over a hosted endpoint; choose AI Seo MCP for marketing as a local process. You can also run both side by side in one mcpServers block.
Which MCP server should you choose?
Choose Seo Audit when
- You need dedicated capabilities in the Marketing domain.
- You prefer a remote HTTP/SSE transport.
- You want tools like
ai_search_diagnostic, full_seo_audit, email_seo_report.
Choose AI Seo MCP when
- You need dedicated capabilities in the Marketing domain.
- You prefer a local stdio subprocess transport.
- Its auth model fits you: No auth required.
Feature & specification comparison
Rows where the two servers differ are marked.
| Spec | ||
|---|---|---|
| Category | Marketing | Marketing |
| Quality signal | 57/100 · Good | 59/100 · Good |
| Install command | Confirmed | Confirmed |
| Transport | Remote HTTP/SSE | Local subprocess (stdio) |
| Auth | Not declared | No auth required |
| Pricing | Not declared | Free |
| Required env vars | None listed | None listed |
| Verified owner | Community listing | Community listing |
| GitHub stars | 0 | 3 |
| Directory activity | 2 views 0 installs 0 upvotes | 4 views 0 installs 0 upvotes |
| Tools | 5 | Not listed |
| Full listing | View Seo Audit | View AI Seo MCP |
Tools & capabilities
Seo Audit tools 5
ai_search_diagnosticAudit ANY URL for AI-search readiness only (AEO/GEO/LLMO) — how likely ChatGPT, Claude, Perplexity & Google AI are to cite it. Checks ~7 AI-citation signals (FAQ/structured-data/entity schema, citable stats, llms.txt, author/E-E-A-T, OG). Returns a weighted 0–100 AI-readiness score + top fixes. Takes a `url`. Use full_seo_audit for the broader SEO picture, or get_my_store_audit for the user's own connected store. Returns a summary of the top issues; the complete written report is available via email_seo_report.full_seo_auditCrawl-audit ANY URL across the WHOLE SEO surface (no login needed): the AI-search signals PLUS on-page SEO (title/meta/headings/content), technical SEO (HTTPS, robots.txt, XML sitemap, canonical, mobile), and — for Shopify stores — product/offer/review/breadcrumb schema and image-alt coverage. Returns a weighted 0–100 score + top issues. Takes a `url`. This audits an arbitrary website by crawling it — for the user's OWN connected store with real analytics, use get_my_store_audit. Returns a summary of the top issues; the complete written report is available via email_seo_report.email_seo_reportALWAYS OFFER THIS after running an audit: the audit tools return a summary of the top issues, while this sends the complete written report — every check, its evidence, and the fix in priority order. Ask the user which email address to send it to; never guess or reuse an address they did not give in this conversation. Email the full written SEO/AEO report for an audit this session already ran. Takes the audit_id returned by ai_search_diagnostic or full_seo_audit, plus the user's email. ONLY use an email address the user explicitly gave you - never guess or invent one. Offer this after presenting audit results.subscribe_to_seoaixStart an SeoAiX subscription — autopilot SEO/AEO for Shopify stores (reads GSC/GA4/Merchant Center, plans a month of content, writes and publishes articles with schema, fixes meta/alt-text, and attributes revenue to content). Plans from $19/mo with a free trial. Returns a personalised signup link; payment and store connection complete in the browser. Optionally pass the user's `email` and `store_url` (ONLY if the user explicitly provided them - never invent either) so the team can follow up.get_my_store_auditGet the user's OWN connected Shopify store audit — the deep 12-category report SeoAiX runs INSIDE the app using the store's real catalog, performance and analytics (technical, performance, on-page, schema, AEO, analytics, e-commerce, etc.) — far beyond what crawling a URL can see. Takes no url. Needs an SeoAiX API key (free at seoaix.com → Settings) + a connected store: pass the key either as `Authorization: Bearer inxy_sk_…` or as the `api_key` argument.
AI Seo MCP tools
No tool names declared yet. Check the project README from the listing page.
Ready-to-paste client configs
Paste either block (or both) into your client config, e.g. claude_desktop_config.json or ~/.cursor/mcp.json. We only show a config when the install command is confirmed.
Seo Audit
{
"mcpServers": {
"seo-audit": {
"url": "https://inxy.ai/api/mcp"
}
}
}
AI Seo MCP
{
"mcpServers": {
"automatelab-tech-ai-seo-mcp": {
"command": "npx",
"args": [
"-y",
"@automatelab/ai-seo-mcp"
]
}
}
}
Frequently asked questions
Seo Audit is categorized under Marketing and uses a remote HTTP/SSE transport. AI Seo MCP belongs to Marketing and uses a local stdio subprocess. Pick Seo Audit for marketing work and AI Seo MCP for marketing.
Copy the mcpServers block from the config section on this page into your client's config (for example claude_desktop_config.json or ~/.cursor/mcp.json), then fully restart the client.
Seo Audit has no declared pricing — check the project's own site. AI Seo MCP is listed as free. Auth: no auth required. If a server needs environment variables such as API keys, define them under the env key in your client's MCP config.
Yes. MCP clients support multiple servers: add seo-audit and automatelab-tech-ai-seo-mcp as separate keys in the same mcpServers object, and your assistant will call tools from either one.
On AllMCPs, Seo Audit has a quality signal of 57/100 (Good) with 2 views, 0 installs and 0 GitHub stars. AI Seo MCP has 59/100 (Good) with 4 views, 0 installs and 3 GitHub stars.