A side-by-side look at the LinkedIn Ads MCP by AdPlug and Openai Ads MCP MCP servers: transport, auth, tools, quality signals, and the config to install either one in Claude, Cursor, Windsurf or VS Code.
Verdict: choose LinkedIn Ads MCP by AdPlug for marketing work; choose Openai Ads MCP for marketing as a local process. You can also run both side by side in one mcpServers block.
LINKEDIN_CLIENT_ID, LINKEDIN_CLIENT_SECRET.list_ad_accounts, get_account_details, get_campaign_performance.OPENAI_ADS_API_KEY.get_ad_account, list_campaigns, get_campaign.Rows where the two servers differ are marked.
| Spec | ||
|---|---|---|
| Category | Marketing | Marketing |
| Quality signal | 47/100 · Fair | 56/100 · Good |
| Install command | Not confirmed yet | Confirmed |
| Transport | — | Local subprocess (stdio) |
| Auth | Not declared | API key required |
| Pricing | Not declared | BYOK (pay the provider) |
| Required env vars | LINKEDIN_CLIENT_IDLINKEDIN_CLIENT_SECRET | OPENAI_ADS_API_KEY |
| Verified owner | Community listing | Community listing |
| GitHub stars | 40 | 5 |
| Directory activity | 0 views 0 installs 0 upvotes | 4 views 0 installs 0 upvotes |
| Tools | 25 | 11 |
| Full listing | View LinkedIn Ads MCP by AdPlug | View Openai Ads MCP |
list_ad_accountsList all accessible LinkedIn ad accountsget_account_detailsGet detailed account configuration and settingsget_campaign_performanceCampaign metrics with all standard KPIs including audience penetration and average dwell timeget_creative_performanceAd-level metrics with engagement, video stats, and average dwell timeget_campaign_groupsList campaign groups with aggregated performancelist_campaignsList all campaigns including drafts and paused with zero impressionsget_audience_demographicsPerformance by job function, industry, seniority, company size, country, regionget_audience_reachUnique member reach, frequency, and native audience penetration metricslist_saved_audiencesView matched and lookalike audiencesget_conversion_performanceConversion metrics by conversion actionlist_conversionsView conversion tracking rules and configurationget_lead_gen_performanceLead form submissions and cost per leadget_ad_accountFetch the ad account for the configured key. Great as a connectivity check.list_campaignsList campaigns (objective, budget, country targeting).get_campaignFetch a single campaign by ID.list_ad_groupsList ad groups, optionally filtered by campaign.get_ad_groupFetch a single ad group by ID (bidding config, context hints).list_adsList ads, optionally filtered by ad group.get_adFetch a single ad by ID (creative + review status).get_account_insightsPerformance insights for the whole account.get_campaign_insightsPerformance insights for one campaign.get_ad_group_insightsPerformance insights for one ad group.get_ad_insightsPerformance insights for one ad.Paste either block (or both) into your client config, e.g. claude_desktop_config.json or ~/.cursor/mcp.json. We only show a config when the install command is confirmed.
No confirmed install command for LinkedIn Ads MCP by AdPlug yet — follow the setup steps linked from its listing page rather than a guessed package name.
{
"mcpServers": {
"openai-ads-mcp": {
"command": "npx",
"args": [
"-y",
"@hypd-ai/openai-ads-mcp"
],
"env": {
"OPENAI_ADS_API_KEY": "YOUR_OPENAI_ADS_API_KEY_HERE"
}
}
}
}