LinkedIn Ads MCP by AdPlug vs Meta Ads MCP
A side-by-side look at the LinkedIn Ads MCP by AdPlug and Meta Ads MCP MCP servers: transport, auth, tools, quality signals, and the config to install either one in Claude, Cursor, Windsurf or VS Code.
Verdict: choose LinkedIn Ads MCP by AdPlug for marketing work; choose Meta Ads MCP for marketing as a local process. You can also run both side by side in one mcpServers block.
Which MCP server should you choose?
Choose LinkedIn Ads MCP by AdPlug when
- You need dedicated capabilities in the Marketing domain.
- You have the keys it needs:
LINKEDIN_CLIENT_ID, LINKEDIN_CLIENT_SECRET. - You want tools like
list_ad_accounts, get_account_details, get_campaign_performance.
Choose Meta Ads MCP when
- You need dedicated capabilities in the Marketing domain.
- You prefer a local stdio subprocess transport.
- Its auth model fits you: API key required.
- You have the keys it needs:
META_ADS_ACCESS_TOKEN, META_AD_ACCOUNT_ID. - You want tools like
list_campaigns, get_campaign, create_campaign.
Feature & specification comparison
Rows where the two servers differ are marked.
| Spec | ||
|---|---|---|
| Category | Marketing | Marketing |
| Quality signal | 47/100 · Fair | 68/100 · Great |
| Install command | Not confirmed yet | Confirmed |
| Transport | — | Local subprocess (stdio) |
| Auth | Not declared | API key required |
| Pricing | Not declared | BYOK (pay the provider) |
| Required env vars | LINKEDIN_CLIENT_IDLINKEDIN_CLIENT_SECRET | META_ADS_ACCESS_TOKENMETA_AD_ACCOUNT_ID |
| Verified owner | Community listing | Community listing |
| GitHub stars | 40 | 84 |
| Directory activity | 0 views 0 installs 0 upvotes | 2 views 0 installs 0 upvotes |
| Tools | 25 | 134 |
| Full listing | View LinkedIn Ads MCP by AdPlug | View Meta Ads MCP |
Tools & capabilities
LinkedIn Ads MCP by AdPlug tools 25
list_ad_accountsList all accessible LinkedIn ad accountsget_account_detailsGet detailed account configuration and settingsget_campaign_performanceCampaign metrics with all standard KPIs including audience penetration and average dwell timeget_creative_performanceAd-level metrics with engagement, video stats, and average dwell timeget_campaign_groupsList campaign groups with aggregated performancelist_campaignsList all campaigns including drafts and paused with zero impressionsget_audience_demographicsPerformance by job function, industry, seniority, company size, country, regionget_audience_reachUnique member reach, frequency, and native audience penetration metricslist_saved_audiencesView matched and lookalike audiencesget_conversion_performanceConversion metrics by conversion actionlist_conversionsView conversion tracking rules and configurationget_lead_gen_performanceLead form submissions and cost per lead- +13 more on the listing page
Meta Ads MCP tools 134
list_campaignsList campaigns in the ad account. Supports filtering by status and objective. Returns paginated results.get_campaignGet details of a specific campaign by ID.create_campaignCreate a new ad campaign. Defaults to PAUSED status. Requires name and objective. Budget can be set at campaign or ad set level.update_campaignUpdate an existing campaign. Only provided fields will be modified.delete_campaignDelete a campaign. This action is irreversible.copy_campaignCopy an existing campaign. Creates a duplicate with optional name override. Copies structure including ad sets and ads.get_campaign_adsetsGet all ad sets belonging to a specific campaign.get_campaign_adsGet all ads belonging to a specific campaign.get_campaign_leadsGet leads generated by a specific campaign. Requires leads_retrieval permission.list_adsetsList ad sets in the ad account. Optionally filter by campaign or status.get_adsetGet details of a specific ad set by ID.create_adsetCreate a new ad set. Requires name, campaign_id, budget, optimization_goal, billing_event, and targeting. Defaults to PAUSED status.- +122 more on the listing page
Ready-to-paste client configs
Paste either block (or both) into your client config, e.g. claude_desktop_config.json or ~/.cursor/mcp.json. We only show a config when the install command is confirmed.
LinkedIn Ads MCP by AdPlug
No confirmed install command for LinkedIn Ads MCP by AdPlug yet — follow the setup steps linked from its listing page rather than a guessed package name.
Meta Ads MCP
{
"mcpServers": {
"mikusnuz-meta-ads-mcp": {
"command": "npx",
"args": [
"-y",
"@mikusnuz/meta-ads-mcp"
],
"env": {
"META_ADS_ACCESS_TOKEN": "YOUR_META_ADS_ACCESS_TOKEN_HERE",
"META_AD_ACCOUNT_ID": "YOUR_META_AD_ACCOUNT_ID_HERE"
}
}
}
}
Frequently asked questions
LinkedIn Ads MCP by AdPlug is categorized under Marketing and uses an install path we have not confirmed yet. Meta Ads MCP belongs to Marketing and uses a local stdio subprocess. Pick LinkedIn Ads MCP by AdPlug for marketing work and Meta Ads MCP for marketing.
Copy the mcpServers block from the config section on this page into your client's config (for example claude_desktop_config.json or ~/.cursor/mcp.json), then fully restart the client. LinkedIn Ads MCP by AdPlug has no confirmed install command yet — follow its own setup instructions.
LinkedIn Ads MCP by AdPlug has no declared pricing — check the project's own site. Meta Ads MCP is bring-your-own-key: usage is billed by the API provider you supply a key for. Auth: api key required. If a server needs environment variables such as API keys, define them under the env key in your client's MCP config.
Yes. MCP clients support multiple servers: add linkedin-ads-mcp-by-adplug and mikusnuz-meta-ads-mcp as separate keys in the same mcpServers object, and your assistant will call tools from either one.
On AllMCPs, LinkedIn Ads MCP by AdPlug has a quality signal of 47/100 (Fair) with 0 views, 0 installs and 40 GitHub stars. Meta Ads MCP has 68/100 (Great) with 2 views, 0 installs and 84 GitHub stars.