Google Ads vs Scrivener MCP
A side-by-side look at the Google Ads and Scrivener MCP MCP servers: transport, auth, tools, quality signals, and the config to install either one in Claude, Cursor, Windsurf or VS Code.
Verdict: choose Google Ads for marketing work; choose Scrivener MCP for knowledge & memory as a local process. You can also run both side by side in one mcpServers block.
Which MCP server should you choose?
Choose Google Ads when
- You need dedicated capabilities in the Marketing domain.
- You have the keys it needs:
GOOGLE_ADS_DEVELOPER_TOKEN, GOOGLE_ADS_CLIENT_ID, GOOGLE_ADS_CLIENT_SECRET, GOOGLE_ADS_REFRESH_TOKEN, GOOGLE_ADS_LOGIN_CUSTOMER_ID. - You want tools like
google_ads_list_accounts, google_ads_get_account_details, google_ads_run_gaql.
Choose Scrivener MCP when
- You need dedicated capabilities in the Knowledge & Memory domain.
- You prefer a local stdio subprocess transport.
- Its auth model fits you: No auth required.
Feature & specification comparison
Rows where the two servers differ are marked.
| Spec | ||
|---|---|---|
| Category | Marketing | Knowledge & Memory |
| Quality signal | 45/100 · Fair | 61/100 · Good |
| Install command | Not confirmed yet | Confirmed |
| Transport | — | Local subprocess (stdio) |
| Auth | Not declared | No auth required |
| Pricing | Not declared | Free |
| Required env vars | GOOGLE_ADS_DEVELOPER_TOKENGOOGLE_ADS_CLIENT_IDGOOGLE_ADS_CLIENT_SECRETGOOGLE_ADS_REFRESH_TOKENGOOGLE_ADS_LOGIN_CUSTOMER_ID | None listed |
| Verified owner | Community listing | Community listing |
| GitHub stars | 0 | 67 |
| Directory activity | 0 views 0 installs 0 upvotes | 18 views 12 installs 6 upvotes |
| Tools | 45 | Not listed |
| Full listing | View Google Ads | View Scrivener MCP |
Tools & capabilities
Google Ads tools 45
google_ads_list_accountsList Google Ads customer accounts accessible with the current credentials.google_ads_get_account_detailsGet detailed information for a specific Google Ads customer account.google_ads_run_gaqlExecute a raw GAQL (Google Ads Query Language) query.google_ads_get_insightsQuery Google Ads performance insights with intelligent query planning.google_ads_get_campaignsList campaigns for a Google Ads account with status, budget, channel type, and bidding strategy.google_ads_get_adgroupsList ad groups for a Google Ads account, optionally filtered by campaign.google_ads_get_keyword_performanceGet keyword-level performance data from keyword_view resource.google_ads_validate_queryValidate metric/dimension/resource compatibility BEFORE executing a query.google_ads_health_checkRead-only connectivity check.google_ads_get_account_hierarchyList accessible customers and, where possible, manager/client relationships from GAQL customer_client.google_ads_get_conversion_actionsList conversion actions with status, type, category, primary/include-in-conversions flags, owner customer, and last activity dates when supported.google_ads_get_change_eventsFetch recent change_event rows.- +33 more on the listing page
Scrivener MCP tools
No tool names declared yet. Check the project README from the listing page.
Ready-to-paste client configs
Paste either block (or both) into your client config, e.g. claude_desktop_config.json or ~/.cursor/mcp.json. We only show a config when the install command is confirmed.
Google Ads
No confirmed install command for Google Ads yet — follow the setup steps linked from its listing page rather than a guessed package name.
Scrivener MCP
{
"mcpServers": {
"writerslogic-scrivener-mcp": {
"command": "npx",
"args": [
"-y",
"scrivener-setup"
]
}
}
}
Frequently asked questions
Google Ads is categorized under Marketing and uses an install path we have not confirmed yet. Scrivener MCP belongs to Knowledge & Memory and uses a local stdio subprocess. Pick Google Ads for marketing work and Scrivener MCP for knowledge & memory.
Copy the mcpServers block from the config section on this page into your client's config (for example claude_desktop_config.json or ~/.cursor/mcp.json), then fully restart the client. Google Ads has no confirmed install command yet — follow its own setup instructions.
Google Ads has no declared pricing — check the project's own site. Scrivener MCP is listed as free. Auth: no auth required. If a server needs environment variables such as API keys, define them under the env key in your client's MCP config.
Yes. MCP clients support multiple servers: add google-ads-10 and writerslogic-scrivener-mcp as separate keys in the same mcpServers object, and your assistant will call tools from either one.
On AllMCPs, Google Ads has a quality signal of 45/100 (Fair) with 0 views, 0 installs and 0 GitHub stars. Scrivener MCP has 61/100 (Good) with 18 views, 12 installs and 67 GitHub stars.