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  1. Home
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  3. Seo Performance MCP
  4. vs Goji
Side-by-Side Model Context Protocol Comparison

Seo Performance MCP vs Goji

In-depth architectural comparison of the Seo Performance MCP and Goji MCP servers. Compare execution transports, security boundaries, tool capabilities, quality scores, and ready-to-paste client installation snippets for Claude, Cursor, Windsurf, and VS Code.

At a Glance & Executive Verdict

Seo Performance MCP
Marketing · Local stdio
Quality: 60/100 (Good) | Auth: No auth required
Goji
Marketing · Remote HTTP/SSE
Quality: 49/100 (Fair) | Auth: No auth required
Verdict Summary: Choose Seo Performance MCP if you need specialized Marketing tools running via a local process. Choose Goji if your workspace requires Marketing integration with remote web transport. Both servers can be configured concurrently in your client's mcpServers manifest.

Which MCP Server Should You Choose?

Seo Performance MCP logo

Choose Seo Performance MCP when:

  • You need dedicated capabilities in the Marketing domain.
  • You prefer local stdio subprocess transport architecture.
  • Your security boundary fits: No auth required (Free / Open Source).
  • Primary tools included: posts_list, posts_snapshot, posts_decay_curve.
Explore Seo Performance MCP Details
Goji logo

Choose Goji when:

  • You need dedicated capabilities in the Marketing domain.
  • You prefer remote streaming HTTP/SSE transport architecture.
  • Your security boundary fits: No auth required (Free / Open Source).
  • Primary tools included: goji_search, goji_explain_term, goji_browse_glossary.
Explore Goji Details

Feature & Specification Comparison

Specification
Seo Performance MCP logo
Seo Performance MCP
AutomateLab-tech
Marketing
Goji logo
Goji
Marketing
SummaryPost-publish SEO performance MCP that unifies Google Search Console, Matomo, GA4, Clarity, and AI-citation signals per URL and emits a verdict (refresh / expand / merge / kill / doubledown / hold) per post with reason codes.Answers on AEO, SEO, web and brand from GOJI's published material. Melbourne, Australia.
Category & ScopeMarketing

Tools & Capabilities Breakdown

Seo Performance MCP Tools (9)

posts_list
Discover posts via an XML sitemap (POSTS_SITEMAP_URL or the sitemap_url arg), a JSON override list (POSTS_LIST), or - if configured - the Ghost Admin API. Pass an explicit urls[] to skip discovery entirely. Returns metadata: url, title, published_at, age_days, tags. Filter by minimum age or published-after date. When to use: discover which URLs are eligible for snapshot / verdict / cohort analysis. Works with any CMS that exposes a sitemap.
posts_snapshot
Pull a 30/60/90-day snapshot across every configured signal source for one post: GSC clicks/impressions/CTR/position + top queries, Matomo visits + dwell, GA4 pageviews, Clarity scroll/rage clicks, AI-citation counts. Each source is best-effort: if its env vars are missing the field is omitted. Returns whatever is available. Read-only. No third-party writes. Optionally persists to the local DuckDB cache when persist=true.
posts_decay_curve
Bucket GSC clicks/impressions/avg-position into ~weekly windows for the last N weeks (default 12) and classify the trend: decay / plateau / growth. Underpins the verdict engine's decay rules. Read-only GSC query.
posts_verdict
Run the rule-based verdict engine on a single post: combine snapshot + decay curve and emit a verdict with reason codes and a 0-1 confidence score. Reason codes are deterministic. The mapping reasons -> verdict lives in src/verdict/rules.ts and can be inspected. Reporting only - does NOT mutate anything. To act on the verdict, hand the brief to a writer or to an AI rewrite tool.

Ready-to-Paste Client Configurations

Paste either (or both) of these JSON server blocks into your client config file (e.g. claude_desktop_config.json or ~/.cursor/mcp.json).

Seo Performance MCP Configuration
mcpServers (Claude Desktop / Cursor)
{
  "mcpServers": {
    "automatelab-tech-seo-performance-mcp": {
      "command": "npx",
      "args": [
        "-y",
        "@automatelab/seo-performance-mcp"
      ]
    }
  }
}
Goji Configuration
mcpServers (Claude Desktop / Cursor)
{
  "mcpServers": {
    "goji-2": {
      "url": "https://mcp.goji.agency/mcp"
    }
  }
}

Frequently Asked Questions

Seo Performance MCP is categorized under Marketing and uses a local stdio subprocess. In contrast, Goji belongs to Marketing using remote streaming HTTP/SSE transport. Select Seo Performance MCP when you need capabilities focused on marketing and Goji when you require tools for marketing.

More alternatives to Seo Performance MCPMore alternatives to GojiMarketing category hub

Related MCP Server Comparisons

Popular comparisons with Seo Performance MCP

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  • Seo MCP logoSeo Performance MCP vs Seo MCP
  • Seo Stack MCP logoSeo Performance MCP vs Seo Stack MCP
  • Optifeed Radar logoSeo Performance MCP vs Optifeed Radar

Popular comparisons with Goji

Marketing
Quality signal60/100 (Good)49/100 (Fair)
Transport ProtocolLocal Subprocess (stdio)Remote HTTP/SSE
Auth RequirementNo auth requiredNo auth required
Pricing ModelFree / Open SourceFree / Open Source
Required Env VarsNone requiredNone required
Compatible Clients
Claude DesktopCursorWindsurfClineVS Code
Claude DesktopCursorWindsurfClineVS Code
Install path signalnpx · highRemote (HTTP/SSE) · high
Engagement & Health 3 views 0 copies 0 upvotes 3 stars 0 views 0 copies 0 upvotes 0 stars
Verified / OfficialCommunity ListingCommunity Listing
Open full listingView Seo Performance MCP ListingView Goji Listing
posts_refresh_brief
Produce a markdown brief for a human (or downstream LLM) editor: verdict + reasons + raw numbers + top queries + suggested actions. Use this as the hand-off artefact when verdict is refresh / expand / merge / double_down.
cohort_report
Run the verdict engine across a cohort (filtered by tag and/or min-age) and return a ranked table sorted by verdict priority then confidence. Practical use: 'which three posts should I refresh this week?' - the top three rows with verdict=refresh and highest confidence are the answer.
posts_cite_loss
Return the list of LLMs that previously cited this URL but no longer do, with the prior query and last-seen date. Optionally includes the URL that replaced ours. Requires a configured citation-intelligence MCP endpoint (CITATION_INTELLIGENCE_URL). Otherwise returns an empty list.
gsc_quick_wins
Scan GSC for (page, query) pairs sitting in positions 5-15 with non-trivial impressions and a CTR below their position-expected curve. These are the fastest title-rewrite wins. Returns top results sorted by impressions desc. Pure GSC pull - platform-agnostic.
bing_quick_wins
Scan Bing Webmaster Tools for queries sitting in positions 5-15 with non-trivial impressions. Bing's index backs Copilot, ChatGPT search, and Perplexity grounding, so a Bing rank gap is an LLM-citation gap. Query-level only: Bing has no single page+query API, so - unlike gsc_quick_wins, which returns (page, query) pairs - these carry no url. Sorted by impressions desc. Requires BING_WEBMASTER_API_KEY (Bing Webmaster Tools -> Settings -> API Access). Best-effort: returns config_missing if unset.

Goji Tools (9)

goji_search
Search GOJI's published material — the plain-English glossary, the AI-visibility guide "Be the Answer", insight articles and long-form guides. Use this first when you don't already know which GOJI page answers the question. Returns titles, summaries and URLs to cite.
goji_explain_term
Explain a marketing, SEO, AEO, web or branding term the way GOJI defines it — in plain English, with why it matters, how it works and what to do about it. Covers 108 terms. Accepts an acronym or the full name ("AEO" or "answer engine optimisation").
goji_browse_glossary
List GOJI's plain-English glossary — 108 terms across AI Visibility, Websites, Data, AI Builds and Brand. Filter by category to get each short definition as well as the name.
goji_get_service
The five things GOJI does — Search + AI Visibility (SEO and AEO), Websites, AI Builds, Data, and Brand — what each one covers, and the questions clients ask about it. Omit the slug for all five.
goji_answer_faq
Search the questions GOJI has already answered publicly — pricing, timelines, engagement models, what AEO is, how long results take, whether guarantees are possible. 71 answers across the home page, the five service pages and the eight specialism pages. Best tool for "how much", "how long" and "do…
goji_guide_contents
The table of contents for "Be the Answer", GOJI's 14-chapter guide to AI visibility — how answer engines choose sources, how to audit your brand in ChatGPT, and what to do about it. Use `goji_read_guide_chapter` to read one.
goji_read_guide_chapter
Read one full chapter of GOJI's AI-visibility guide, by number (1–14) or slug. Use `goji_guide_contents` first if you do not know which chapter you want.
goji_read_guide
Read one of GOJI's practical guides. Includes published Australian pricing: "How much does a website cost in Australia?" and "What does branding cost?". Also covers AEO, headless CMS, engagement models, first AI builds and website relaunches. Omit the slug to list them.
goji_start_enquiry
Send a real enquiry to GOJI's studio inbox in Melbourne. Only call this after the person has explicitly asked to be put in touch AND has given their email address. Do not call it speculatively, and do not invent any detail — if you are missing the name, email or what they need, ask them first. Conf…
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