A side-by-side look at the Seo Tools and AI Visibility MCP servers: transport, auth, tools, quality signals, and the config to install either one in Claude, Cursor, Windsurf or VS Code.
Verdict: choose Seo Tools for marketing work as a local process; choose AI Visibility for marketing as a local process. You can also run both side by side in one mcpServers block.
SEO_API_BASE, X402_PAY_TO, X402_NETWORK.get_content_brief, keyword_research, serp_analysis.check_brand_visibility, check_single_query, get_visibility_score.Rows where the two servers differ are marked.
| Spec | ||
|---|---|---|
| Category | Marketing | Marketing |
| Quality signal | 49/100 · Fair | 59/100 · Good |
| Install command | Confirmed | Confirmed |
| Transport | Local subprocess (stdio) | Local subprocess (stdio) |
| Auth | Not declared | Not declared |
| Pricing | Not declared | Not declared |
| Required env vars | SEO_API_BASEX402_PAY_TOX402_NETWORK | None listed |
| Verified owner | Community listing | Community listing |
| GitHub stars | 0 | 10 |
| Directory activity | 1 views 0 installs 0 upvotes | 2 views 0 installs 0 upvotes |
| Tools | 5 | 6 |
| Full listing | View Seo Tools | View AI Visibility |
get_content_briefGenerate a POP content brief with keyword analysis, LSI terms, and content structurekeyword_researchSearch volume, CPC, and competition difficulty for a keywordserp_analysisTop 10 organic results with domain metrics and SERP featuresbacklink_profileReferring domains, link metrics, and anchor text distributionon_page_auditFull on-page SEO audit — meta, headings, images, links, speedcheck_brand_visibilityCheck a brand's visibility across AI platforms (ChatGPT, Perplexity, Claude, Gemini). Simulates realistic queries and analyzes mention rates, positions, sentiment, and competitor landscape.check_single_queryCheck if a brand is mentioned for a specific query on a specific AI platform. Returns mention status, position, context snippet, sentiment, and competitor mentions.get_visibility_scoreCalculate an overall AI visibility score (0-100) for a brand across all four AI platforms. Includes per-platform breakdowns and improvement recommendations.compare_brandsCompare the AI visibility of multiple brands side by side. Shows per-platform scores, overall rankings, and relative strengths.get_recommendationsGet actionable recommendations to improve a brand's AI visibility. Prioritized suggestions based on current score and industry best practices.list_platformsList all supported AI platforms with details about how each sources and presents brand information.Paste either block (or both) into your client config, e.g. claude_desktop_config.json or ~/.cursor/mcp.json. We only show a config when the install command is confirmed.
{
"mcpServers": {
"seo-tools": {
"command": "npx",
"args": [
"-y",
"@seodesignlab/mcp-server"
],
"env": {
"SEO_API_BASE": "YOUR_SEO_API_BASE_HERE",
"X402_PAY_TO": "YOUR_X402_PAY_TO_HERE",
"X402_NETWORK": "YOUR_X402_NETWORK_HERE"
}
}
}
}
{
"mcpServers": {
"sharozdawa-ai-visibility": {
"command": "npx",
"args": [
"-y",
"ai-visibility-mcp"
]
}
}
}