Recao vs Google Tag Manager MCP Server
A side-by-side look at the Recao and Google Tag Manager MCP Server MCP servers: transport, auth, tools, quality signals, and the config to install either one in Claude, Cursor, Windsurf or VS Code.
Verdict: choose Recao for marketing work; choose Google Tag Manager MCP Server for marketing as a local process. You can also run both side by side in one mcpServers block.
Which MCP server should you choose?
Choose Recao when
- You need dedicated capabilities in the Marketing domain.
- You want tools like
search_app_advertiser, get_competitor_ads, get_ad_details.
Choose Google Tag Manager MCP Server when
- You need dedicated capabilities in the Marketing domain.
- You prefer a local stdio subprocess transport.
- Its auth model fits you: OAuth 2.0.
- You have the keys it needs:
GOOGLE_SERVICE_ACCOUNT_KEY.
Feature & specification comparison
Rows where the two servers differ are marked.
| Spec | ||
|---|---|---|
| Category | Marketing | Marketing |
| Quality signal | 41/100 · Fair | 61/100 · Good |
| Install command | Not confirmed yet | Confirmed |
| Transport | — | Local subprocess (stdio) |
| Auth | Not declared | OAuth 2.0 |
| Pricing | Not declared | Free |
| Required env vars | None listed | GOOGLE_SERVICE_ACCOUNT_KEY |
| Verified owner | Community listing | Community listing |
| GitHub stars | 0 | 236 |
| Directory activity | 0 views 0 installs 0 upvotes | 5 views 0 installs 0 upvotes |
| Tools | 4 | Not listed |
| Full listing | View Recao | View Google Tag Manager MCP Server |
Tools & capabilities
Recao tools 4
search_app_advertiserFind an app or developer in Apple's Ad Repository by name. Returns the ids the other tools take. Start here.get_competitor_adsPull every App Store ad an advertiser ran in the EU (up to 1 year back), sorted by how long each has been live. An ad the advertiser keeps paying for is the closest public signal that it converts.get_ad_detailsFull detail for one ad: every locale variant, creative asset URLs, icon variations, placements, and date range. Shows how a competitor localizes a winning ad.get_playbookAn Apple Search Ads playbook for indie apps, wired to the data tools. Call with no argument to list the available playbooks.
Google Tag Manager MCP Server tools
No tool names declared yet. Check the project README from the listing page.
Ready-to-paste client configs
Paste either block (or both) into your client config, e.g. claude_desktop_config.json or ~/.cursor/mcp.json. We only show a config when the install command is confirmed.
Recao
No confirmed install command for Recao yet — follow the setup steps linked from its listing page rather than a guessed package name.
Google Tag Manager MCP Server
{
"mcpServers": {
"stape-io-google-tag-manager-mcp-server": {
"command": "npx",
"args": [
"-y",
"google-tag-manager-mcp-server"
],
"env": {
"GOOGLE_SERVICE_ACCOUNT_KEY": "YOUR_GOOGLE_SERVICE_ACCOUNT_KEY_HERE"
}
}
}
}
Frequently asked questions
Recao is categorized under Marketing and uses an install path we have not confirmed yet. Google Tag Manager MCP Server belongs to Marketing and uses a local stdio subprocess. Pick Recao for marketing work and Google Tag Manager MCP Server for marketing.
Copy the mcpServers block from the config section on this page into your client's config (for example claude_desktop_config.json or ~/.cursor/mcp.json), then fully restart the client. Recao has no confirmed install command yet — follow its own setup instructions.
Recao has no declared pricing — check the project's own site. Google Tag Manager MCP Server is listed as free. Auth: oauth 2.0. If a server needs environment variables such as API keys, define them under the env key in your client's MCP config.
Yes. MCP clients support multiple servers: add recao and stape-io-google-tag-manager-mcp-server as separate keys in the same mcpServers object, and your assistant will call tools from either one.
On AllMCPs, Recao has a quality signal of 41/100 (Fair) with 0 views, 0 installs and 0 GitHub stars. Google Tag Manager MCP Server has 61/100 (Good) with 5 views, 0 installs and 236 GitHub stars.