Openai Ads MCP vs Web Analytics
A side-by-side look at the Openai Ads MCP and Web Analytics MCP servers: transport, auth, tools, quality signals, and the config to install either one in Claude, Cursor, Windsurf or VS Code.
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Web AnalyticsMarketingAsk about your website traffic in chat.35FairAuth: not declaredVerdict: choose Openai Ads MCP for marketing work as a local process; choose Web Analytics for marketing. You can also run both side by side in one mcpServers block.
Which MCP server should you choose?
Choose Openai Ads MCP when
- You need dedicated capabilities in the Marketing domain.
- You prefer a local stdio subprocess transport.
- Its auth model fits you: API key required.
- You have the keys it needs:
OPENAI_ADS_API_KEY. - You want tools like
get_ad_account, list_campaigns, get_campaign.
WChoose Web Analytics when
- You need dedicated capabilities in the Marketing domain.
Feature & specification comparison
Rows where the two servers differ are marked.
| Spec | W Web Analytics | |
|---|---|---|
| Category | Marketing | Marketing |
| Quality signal | 56/100 · Good | 35/100 · Fair |
| Install command | Confirmed | Not confirmed yet |
| Transport | Local subprocess (stdio) | — |
| Auth | API key required | Not declared |
| Pricing | BYOK (pay the provider) | Not declared |
| Required env vars | OPENAI_ADS_API_KEY | None listed |
| Verified owner | Community listing | Community listing |
| GitHub stars | 5 | — |
| Directory activity | 4 views 0 installs 0 upvotes | 0 views 0 installs 0 upvotes |
| Tools | 11 | Not listed |
| Full listing | View Openai Ads MCP | View Web Analytics |
Tools & capabilities
Openai Ads MCP tools 11
get_ad_accountFetch the ad account for the configured key. Great as a connectivity check.list_campaignsList campaigns (objective, budget, country targeting).get_campaignFetch a single campaign by ID.list_ad_groupsList ad groups, optionally filtered by campaign.get_ad_groupFetch a single ad group by ID (bidding config, context hints).list_adsList ads, optionally filtered by ad group.get_adFetch a single ad by ID (creative + review status).get_account_insightsPerformance insights for the whole account.get_campaign_insightsPerformance insights for one campaign.get_ad_group_insightsPerformance insights for one ad group.get_ad_insightsPerformance insights for one ad.
Web Analytics tools
No tool names declared yet. Check the project README from the listing page.
Ready-to-paste client configs
Paste either block (or both) into your client config, e.g. claude_desktop_config.json or ~/.cursor/mcp.json. We only show a config when the install command is confirmed.
Openai Ads MCP
{
"mcpServers": {
"openai-ads-mcp": {
"command": "npx",
"args": [
"-y",
"@hypd-ai/openai-ads-mcp"
],
"env": {
"OPENAI_ADS_API_KEY": "YOUR_OPENAI_ADS_API_KEY_HERE"
}
}
}
}
Web Analytics
No confirmed install command for Web Analytics yet — follow the setup steps linked from its listing page rather than a guessed package name.
Frequently asked questions
Openai Ads MCP is categorized under Marketing and uses a local stdio subprocess. Web Analytics belongs to Marketing and uses an install path we have not confirmed yet. Pick Openai Ads MCP for marketing work and Web Analytics for marketing.
Copy the mcpServers block from the config section on this page into your client's config (for example claude_desktop_config.json or ~/.cursor/mcp.json), then fully restart the client. Web Analytics has no confirmed install command yet — follow its own setup instructions.
Openai Ads MCP is bring-your-own-key: usage is billed by the API provider you supply a key for. Auth: api key required. Web Analytics has no declared pricing — check the project's own site. If a server needs environment variables such as API keys, define them under the env key in your client's MCP config.
Yes. MCP clients support multiple servers: add openai-ads-mcp and web-analytics as separate keys in the same mcpServers object, and your assistant will call tools from either one.
On AllMCPs, Openai Ads MCP has a quality signal of 56/100 (Good) with 4 views, 0 installs and 5 GitHub stars. Web Analytics has 35/100 (Fair) with 0 views, 0 installs and 0 GitHub stars.