What is the key difference between Google Ads and Serpmantics?

Google Ads belongs to the Marketing category with cloud HTTP/SSE execution, while Serpmantics belongs to the Marketing category with cloud HTTP/SSE execution.

How do I install Google Ads or Serpmantics in Claude Desktop or Cursor?

Copy the mcpServers JSON configuration snippet provided on this page into your claude_desktop_config.json or ~/.cursor/mcp.json file and restart your AI client.

Are Google Ads and Serpmantics free or paid?

Google Ads operates under a Free / Open Source model (No auth required). Serpmantics operates under a Free / Open Source model (No auth required).

Which MCP server has more tools and community activity?

Google Ads lists 0 tools with 0 views and 0 GitHub stars. Serpmantics lists 0 tools with 0 views and 0 GitHub stars.

Can I use both Google Ads and Serpmantics together in the same MCP host?

Yes! MCP hosts like Claude Desktop, Cursor, Windsurf, Cline, and VS Code support configuring multiple servers under the mcpServers object simultaneously.

How do I install Google Ads or Serpmantics in Claude Desktop, Cursor, or Windsurf?

Both servers follow the standard Model Context Protocol configuration format. Simply copy the JSON block from the configuration section above and paste it into your AI client's mcpServers configuration object (for instance in claude_desktop_config.json or ~/.cursor/mcp.json ), then completely restart or refresh the application.

Are Google Ads and Serpmantics free to use, or do they require API keys?

Google Ads is listed under a Free / Open Source model with No auth required . Serpmantics operates under a Free / Open Source model with No auth required . If environment variables are required (such as API keys), be sure to define them under the env key in your MCP client's configuration file.

Can I run both Google Ads and Serpmantics at the same time in my AI client?

Yes! MCP clients support multi-server orchestration. You can include both google-ads and serpmantics as distinct keys inside the single mcpServers object in your configuration file. Your AI assistant will automatically select and call the appropriate tool from either server during chat sessions.

Which MCP server has higher directory engagement and quality ratings?

On AllMCPs, Google Ads has a Quality Score of 45 /100 ( Fair ) with 0 views, 0 installs, and 0 GitHub stars. Serpmantics holds a Quality Score of 42 /100 ( Fair ) with 0 views, 0 installs, and 0 GitHub stars.

Side-by-Side Model Context Protocol Comparison

Google Ads vs Serpmantics

In-depth architectural comparison of the Google Ads and Serpmantics MCP servers. Compare execution transports, security boundaries, tool capabilities, quality scores, and ready-to-paste client installation snippets for Claude, Cursor, Windsurf, and VS Code.

At a Glance & Executive Verdict

Google Ads

Marketing · Remote HTTP/SSE

Quality: 45/100 (Fair) | Auth: No auth required

Serpmantics

Marketing · Remote HTTP/SSE

Quality: 42/100 (Fair) | Auth: No auth required

Verdict Summary: Choose Google Ads if you need specialized Marketing tools running via a hosted cloud SSE transport. Choose Serpmantics if your workspace requires Marketing integration with remote web transport. Both servers can be configured concurrently in your client's mcpServers manifest.

Which MCP Server Should You Choose?

Choose Google Ads when:

You need dedicated capabilities in the Marketing domain.
You prefer remote streaming HTTP/SSE transport architecture.
Your security boundary fits: No auth required (Free / Open Source).

Explore Google Ads Details

Choose Serpmantics when:

You need dedicated capabilities in the Marketing domain.
You prefer remote streaming HTTP/SSE transport architecture.
Your security boundary fits: No auth required (Free / Open Source).

Explore Serpmantics Details

Feature & Specification Comparison

Specification	G Google Ads Marketing	S Serpmantics Marketing
Summary	Google Ads reporting and campaign management. Everything it creates starts paused.	French-first SEO: semantic content guides, scoring, E-E-A-T audits for Google, ChatGPT & Claude.
Category & Scope	Marketing	Marketing
Quality signal

Tools & Capabilities Breakdown

Google Ads Tools (0)

No explicit tool names declared in metadata yet. Check project README on main listing page.

Serpmantics Tools (0)

No explicit tool names declared in metadata yet. Check project README on main listing page.

Ready-to-Paste Client Configurations

Paste either (or both) of these JSON server blocks into your client config file (e.g. claude_desktop_config.json or ~/.cursor/mcp.json).

Google Ads Configuration

mcpServers (Claude Desktop / Cursor)

{
  "mcpServers": {
    "google-ads": {
      "url": "https://adplane.ai"
    }
  }
}

Serpmantics Configuration

mcpServers (Claude Desktop / Cursor)

{
  "mcpServers": {
    "serpmantics": {
      "url": "https://app.serpmantics.com/landing/mcp"
    }
  }
}

Frequently Asked Questions

Google Ads is categorized under Marketing and uses a remote streaming HTTP/SSE transport. In contrast, Serpmantics belongs to Marketing using remote streaming HTTP/SSE transport. Select Google Ads when you need capabilities focused on marketing and Serpmantics when you require tools for marketing.

More alternatives to Google Ads More alternatives to Serpmantics Marketing category hub