Technical SEO audit server providing deterministic health scores, issue reports, and GEO visibility metrics with free and PRO tiers.
Quick Install
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Manual Client & Custom JSON ConfigExpand JSON ▾
Client Config & Setup
Choose your client or environment
Target File:
💡 Paste the JSON block into your client's configuration file under mcpServers, then restart the application.
Overview
Use cases
Audit website technical SEO health with a deterministic score
Validate robots.txt and sitemap.xml files for syntax and best practices
Generate and validate JSON-LD schema and meta tags for SEO
Compare current site audit results to previous runs to track changes
Assess GEO readiness for AI search engines like ChatGPT and Google AI
Key features
Health score (0–100) and letter grade with 78+ checks in 8 categories
GEO sub-score measuring AI search visibility
Robots.txt and sitemap.xml syntax and content validation
JSON-LD and meta tag builders with required field checks
Audit difference reports to compare site health over time (PRO)
Supports free tier with core checks and PRO tier with deep crawl and advanced diagnostics
Capabilities & Tool Schemas
Inspect callable tools, capabilities, and parameters exposed to AI agents by MCP Seo Audit.
Extracted Tool Capabilities
Health score (0–100) and letter grade with 78+ checks in 8 categories
GEO sub-score measuring AI search visibility
Robots.txt and sitemap.xml syntax and content validation
JSON-LD and meta tag builders with required field checks
Audit difference reports to compare site health over time (PRO)
Supports free tier with core checks and PRO tier with deep crawl and advanced diagnostics
Documentation Overview
atomno-mcp-seo-audit
MCP (Model Context Protocol) server for technical SEO & GEO audits, powered by
the detail.web engine — real measurements, not LLM
guesses. Run it from Cursor, Claude Desktop or any MCP client. 8 tools:
audit_site (deterministic 0–100 health score + letter grade, 78 checks across
8 categories, plus a GEO sub-score — visibility in ChatGPT / Perplexity /
Google AI Overviews), audit_diff (compare vs the previous snapshot),
robots.txt & sitemap.xml validators, JSON-LD & meta/OpenGraph builders, and
per-check fix explainers. Probes TLS, redirects, TTFB, AI-crawler access (GPTBot)
and llms.txt. Free tier + PRO+ (deep-crawl, GEO, 40+ deeper checks) — API
keys unlock the deeper engine on the PRO+ plan and up (see Free vs PRO+).
Why pair it with an LLM?
A language model on its own infers a site from training data and, at best, one
rendered page — it can't directly read your TLS certificate's expiry, measure
response time, parse sitemap.xml, or check whether GPTBot is blocked in
robots.txt. This server runs those checks for real: actual HTTP requests,
security headers, redirect chains, structured-data validation — and returns a
deterministic score (same site → same number), reproducible enough to put in
a client report. Think of it as the instrument and the LLM as the analyst that
interprets the readout — the two work best together.
What you get
audit_site(url, depth=1, lang="ru")— one call returns:- health score
0–100(higher is better) and a letter gradeA–F; - issues grouped by category (security, SEO & indexing, performance, GEO, …),
each with status
pass / warn / fail; - a short human-readable summary.
- health score
audit_diff(url, lang="ru")— re-audits a site and compares it to the previous run: health/score delta and which checks got worse or better. The first call stores a baseline. This is something a one-off LLM question can't do — track a site over time. Stateful feature — needs a key on the PRO+ plan or higher.list_checks(lang="ru")— the full catalogue of engine checks grouped by category, with afree/PRObadge on each — so you (and the agent) can see exactly what the free tier covers and what PRO unlocks.explain_issue(check_id, lang="ru")— a deep-dive on a single check: why it matters and how to fix it. Pass acheck_idfromaudit_siteorlist_checks. Title and category are localized; detailed advice is currently in Russian (theadvice_langfield reports this).validate_robots(content, lang="ru")— paste arobots.txtand get back syntax issues, whether aSitemap:directive is present, whether CSS/JS is blocked from render bots, and which AI crawlers (GPTBot, ClaudeBot, …) are explicitly blocked. No fetch — validates the text you provide.check_sitemap(url, lang="ru")— fetches a sitemap by URL and reports its format (urlset/sitemapindex), URL count and common problems (404, non-XML content type,http://links, missing<lastmod>, the 50k-per-file limit). The fetch is SSRF-guarded on the server.build_jsonld(type, fields, lang="ru")— generates a ready-to-paste schema.org JSON-LD<script>(Organization, LocalBusiness, Article, Product, FAQPage, BreadcrumbList, WebSite) and tells you which required/recommended fields are missing. It never invents data — only what you pass in.build_meta(fields, lang="ru")— generates<head>meta tags (title, description, canonical, Open Graph, Twitter Card) and validates the title (50–60 chars) and description (120–160 chars) lengths.
Free vs PRO+
| Free (no key) | PRO+ and up (API key) | |
|---|---|---|
| Checks | core technical basics | 40+ deeper checks (E-E-A-T, Schema.org, Goldmine title) |
| GEO | 4 GEO signals | GEO readiness sub-score + deep GEO checks |
| Crawl | single page | deep-crawl up to 20 pages (depth=2/3) |
Which plan unlocks the API/MCP? Programmatic access (this server,
audit_diff, deep-crawl, GEO sub-score) is enabled on PRO+ (pro_plus), Business and Enterprise. The entry-level PRO plan and the Free tier are web-dashboard only — an API key issued on them authenticates but still returns the free result. If you need programmatic access, pick PRO+ or higher.
The audit engine itself stays on the server — this package is a thin client (HTTP calls + formatting only).
Install
Or add to your MCP client config (mcp.json):
Configuration
All via environment variables:
| Variable | Default | Purpose |
|---|---|---|
DETAILWEB_API_BASE | https://api.detailweb.ru | Backend base URL |
DETAILWEB_API_KEY | — | API key (dwa_...) from a PRO+ plan or higher. Without it (or on Free/PRO) → free tier |
DETAILWEB_TIMEOUT | 60 | HTTP timeout (seconds) |
DETAILWEB_LANG | ru | Default issue-title language (ru / en) |
The free tier needs no key and no signup — just run the command above.
Programmatic access (40+ deeper checks, GEO sub-score, deep-crawl, audit_diff)
requires a key from the PRO+ plan or higher — the entry-level PRO plan is
web-dashboard only and its key returns the free result. It is currently
provisioned on request: email kir@detailweb.ru or reach out via
audit.detailweb.ru. Once your account is active you
create keys yourself in Dashboard → Account → API keys (dwa_…, shown once)
and put the key in DETAILWEB_API_KEY.
Example
"Audit https://example.com"
The agent calls audit_site("https://example.com") and gets back the health
score, grade and the list of issues to fix.
License
MIT © atomno-mcp. The open-source client talks to a proprietary hosted backend.
🇷🇺 На русском
MCP-сервер технического SEO-аудита на движке detail.web. Запускайте аудит прямо из ИИ-агента (Cursor, Claude Desktop и любой MCP-клиент): health-score, проблемы по 8 категориям и GEO-суб-балл (видимость в ИИ-поиске — ChatGPT, Perplexity, AI Overviews).
Зачем в связке с нейросетью. Языковая модель сама по себе судит о сайте по
обучающим данным и в лучшем случае по одной отрисованной странице — она не
прочитает напрямую срок SSL-сертификата, не измерит время ответа, не распарсит
sitemap.xml и не проверит, заблокирован ли GPTBot в robots.txt. Этот сервер
выполняет такие проверки по-настоящему: HTTP-запросы, заголовки, редиректы,
микроразметка — и даёт детерминированный score (тот же сайт → то же число),
пригодный для отчёта клиенту. Это прибор, а нейросеть — аналитик, который читает
показания. Лучше всего работает связка.
Инструменты: audit_site (аудит + score + GEO), audit_diff (что
изменилось с прошлой проверки — stateful, тариф PRO+ и выше), list_checks (каталог
проверок free/PRO), explain_issue (почему важно + как исправить),
validate_robots, check_sitemap, build_jsonld, build_meta.
Установка:
В конфиге MCP-клиента (mcp.json):
Бесплатный тариф (базовые проверки, одна страница) работает сразу, без ключа
и регистрации. Программный доступ (40+ глубоких проверок, GEO-суб-балл,
deep-crawl до 20 страниц, audit_diff) работает с ключом тарифа PRO+
(pro_plus) и выше — Business, Enterprise. Начальный тариф PRO
(1290 ₽) и Free — только веб-кабинет: ключ на них проходит авторизацию, но
результат остаётся бесплатным. Тариф пока выдаём по запросу: напишите на
kir@detailweb.ru или через audit.detailweb.ru.
После активации аккаунта ключ (dwa_…) создаётся в кабинете → Аккаунт →
API-ключи (показывается один раз) и подставляется в DETAILWEB_API_KEY в
env. Полное описание инструментов и настроек — в английской версии выше.
Related MCP Servers
Adoption & maintenance
Factual signals from GitHub, npm, and our automated checks — not a rating.
GitHub stars
1
Stargazers on the source repository.
Last commit
9d ago
Most recent push to the default branch.
Directory activity
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CategoryMarketing
10/10 checks healthy over the last 32d
51Quality signal: Good · 51/100How this signal is calculated ▾
Server availabilityNot measured
Not scored for repo-hosted servers — we can't reach the running server, only its GitHub page. Hosted MCP endpoints are health-checked live.
Verified ownership10/20
Documentation & tools24/30
Adoption & activity4/15
Community engagement0/10
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Scanned 13d ago via OSV.dev · atomno-mcp-seo-audit (PyPI)
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