What is the key difference between MCP Erid and Google Tag Manager MCP Server?

MCP Erid belongs to the Marketing category with local stdio execution, while Google Tag Manager MCP Server belongs to the Marketing category with local stdio execution.

How do I install MCP Erid or Google Tag Manager MCP Server in Claude Desktop or Cursor?

Copy the mcpServers JSON configuration snippet provided on this page into your claude_desktop_config.json or ~/.cursor/mcp.json file and restart your AI client.

Are MCP Erid and Google Tag Manager MCP Server free or paid?

MCP Erid operates under a Free / Open Source model (No auth required). Google Tag Manager MCP Server operates under a Free / Open Source model (OAuth 2.0).

Which MCP server has more tools and community activity?

MCP Erid lists 6 tools with 1 views and 0 GitHub stars. Google Tag Manager MCP Server lists 5 tools with 2 views and 212 GitHub stars.

Can I use both MCP Erid and Google Tag Manager MCP Server together in the same MCP host?

Yes! MCP hosts like Claude Desktop, Cursor, Windsurf, Cline, and VS Code support configuring multiple servers under the mcpServers object simultaneously.

Side-by-Side Model Context Protocol Comparison

MCP Erid vs Google Tag Manager MCP Server

In-depth architectural comparison of the MCP Erid and Google Tag Manager MCP Server MCP servers. Compare execution transports, security boundaries, tool capabilities, quality scores, and ready-to-paste client installation snippets for Claude, Cursor, Windsurf, and VS Code.

At a Glance & Executive Verdict

MCP Erid

Marketing · Local stdio

Quality: 48/100 (Fair) | Auth: No auth required

Google Tag Manager MCP Server

Marketing · Local stdio

Quality: 60/100 (Good) | Auth: OAuth 2.0

Verdict Summary: Choose MCP Erid if you need specialized Marketing tools running via a local process. Choose Google Tag Manager MCP Server if your workspace requires Marketing integration with local subprocess execution. Both servers can be configured concurrently in your client's mcpServers manifest.

Which MCP Server Should You Choose?

Choose MCP Erid when:

You need dedicated capabilities in the Marketing domain.
You prefer local stdio subprocess transport architecture.
Your security boundary fits: No auth required (Free / Open Source).
Primary tools included: Erid token format validation and public data lookup, Ad page audit for label, advertiser info, and erid presence, Deterministic 38-ФЗ compliance checklist with status.

Explore MCP Erid Details

Choose Google Tag Manager MCP Server when:

You need dedicated capabilities in the Marketing domain.
You prefer local stdio subprocess transport architecture.
Your security boundary fits: OAuth 2.0 (Free / Open Source).
You have access to required keys: GOOGLE_CLIENT_ID, GOOGLE_CLIENT_SECRET, COOKIE_ENCRYPTION_KEY, WORKER_HOST, HOSTED_DOMAIN.
Primary tools included: .

Feature & Specification Comparison

Specification	MCP Erid atomno-mcp Marketing	Google Tag Manager MCP Server stape-io Marketing
Summary	MCP-проверка маркировки интернет-рекламы (erid/ЕРИР): валидация токена, аудит страницы на соответствие 38-ФЗ. Волна 1, роль «читалки», ответственность не на нас	This server supports remote MCP connections, includes built-in Google OAuth, and provide an interface to the Google Tag Manager API.
Category & Scope

Tools & Capabilities Breakdown

MCP Erid Tools (6)

Erid token format validation and public data lookup

Ad page audit for label, advertiser info, and erid presence

Deterministic 38-ФЗ compliance checklist with status

Reference info on marking rules, responsibilities, and fines

Batch URL audit with API key for Pro users

Distinguishes public and restricted ERIR data fields

Google Tag Manager MCP Server Tools (5)

Ready-to-Paste Client Configurations

Paste either (or both) of these JSON server blocks into your client config file (e.g. claude_desktop_config.json or ~/.cursor/mcp.json).

MCP Erid Configuration

mcpServers (Claude Desktop / Cursor)

{
  "mcpServers": {
    "atomno-mcp-mcp-erid": {
      "command": "uvx",
      "args": [
        "atomno-mcp-erid"
      ]
    }
  }
}

Google Tag Manager MCP Server Configuration

mcpServers (Claude Desktop / Cursor)

{
  "mcpServers": {
    "stape-io-google-tag-manager-mcp-server": {
      "command": "npx",
      "args": [
        "-y",
        "google-tag-manager-mcp-server"
      ],
      "env": {
        "GOOGLE_CLIENT_ID": "YOUR_GOOGLE_CLIENT_ID_HERE",
        "GOOGLE_CLIENT_SECRET": "YOUR_GOOGLE_CLIENT_SECRET_HERE",
        "COOKIE_ENCRYPTION_KEY": "YOUR_COOKIE_ENCRYPTION_KEY_HERE",
        "WORKER_HOST": "YOUR_WORKER_HOST_HERE",
        "HOSTED_DOMAIN": "YOUR_HOSTED_DOMAIN_HERE"
      }
    }
  }
}

Frequently Asked Questions

MCP Erid is categorized under Marketing and uses a local stdio subprocess. In contrast, Google Tag Manager MCP Server belongs to Marketing using local stdio subprocess. Select MCP Erid when you need capabilities focused on marketing and Google Tag Manager MCP Server when you require tools for marketing.

More alternatives to MCP Erid More alternatives to Google Tag Manager MCP Server Marketing category hub