A side-by-side look at the Agentic Ads and Google Ads MCP servers: transport, auth, tools, quality signals, and the config to install either one in Claude, Cursor, Windsurf or VS Code.
Verdict: choose Agentic Ads for marketing work as a local process; choose Google Ads for marketing. You can also run both side by side in one mcpServers block.
get_ad_guidelines, search_ads, report_event.Rows where the two servers differ are marked.
| Spec | G Google Ads | |
|---|---|---|
| Category | Marketing | Marketing |
| Quality signal | 56/100 · Good | 36/100 · Fair |
| Install command | Confirmed | Not confirmed yet |
| Transport | Local subprocess (stdio) | — |
| Auth | Not declared | Not declared |
| Pricing | Not declared | Not declared |
| Required env vars | None listed | None listed |
| Verified owner | Community listing | Community listing |
| GitHub stars | 2 | — |
| Directory activity | 3 views 0 installs 0 upvotes | 0 views 0 installs 0 upvotes |
| Tools | 12 | Not listed |
| Full listing | View Agentic Ads | View Google Ads |
get_ad_guidelinesGet formatting guidelines for how to present sponsored ads naturally in agent responsessearch_adsSearch for relevant ads matching a user intent/context. Returns ranked sponsored suggestions.report_eventReport an ad event (impression, click, or conversion). For on-chain verified campaigns, conversions require tx_hash and chain_id.create_campaignCreate a new advertising campaign with budget, pricing model, and objectivecreate_adCreate an ad unit within an existing campaign with creative text, link, and targetingget_campaign_analyticsGet performance metrics for a campaign (impressions, clicks, conversions, spend)update_campaignUpdate an existing campaign: modify name, objective, budget, bid, or status (pause/resume)list_campaignsList all campaigns for the authenticated advertiser with summary statsget_developer_earningsGet earnings summary for the authenticated developer: total revenue, event counts, per-campaign breakdown, and period-based earnings (24h, 7d, 30d, all-time).register_walletRegister a wallet address for receiving on-chain conversion payouts. Optionally provide a signature to prove ownership (EIP-191).get_verification_statusCheck the verification status of a conversion event (verified, pending, or rejected).request_withdrawalRequest a withdrawal of earned USDC.e to your registered Base wallet. Minimum $1.00, maximum $50.00 per request. Rate limited to 1 per hour.No tool names declared yet. Check the project README from the listing page.
Paste either block (or both) into your client config, e.g. claude_desktop_config.json or ~/.cursor/mcp.json. We only show a config when the install command is confirmed.
{
"mcpServers": {
"agentic-ads": {
"command": "npx",
"args": [
"agentic-ads"
]
}
}
}
No confirmed install command for Google Ads yet — follow the setup steps linked from its listing page rather than a guessed package name.